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Weds Nov 6
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Focus your week and use our Content Tracks to help you tailor your AW experience specific to your needs, industry background and specialties.

Tues Nov 5

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My Advertising Week

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My Schedule

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10:00 AM CST

Who's Driving Who?: The Role Of Content In The Technologic Ecosystem

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10:50 AM CST

Advertising Disconnection: How to Close the Gap Between Marketers and Audience

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11:40 AM CST

Roots to Results: How Creativity Powers The Coca-Cola Brand

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12:30 PM CST

How to Supercharge Your Brand in  the New Social Media World 

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2:10 PM CST

FONI Entertainment & Volvo Cars Mexico present: The comedy used as a vehicle to create connections

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3:00 PM CST

Make your brand's campaigns go viral using Alexis Omman's emotional content

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3:50 PM CST

Leadership that Transforms: Lessons from Latam's Most Influential CMOs

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4:40 PM CST

Women Who Inspire

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5:30 PM CST

How to unlock the advertising potential of podcasts in Mexico with Yordi Rosado

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6:20 PM CST

Minds, Machines, and Data: The Trident Driving the Future of Media Agencies

Creativity Stage

Brands & Marketers
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10:10 AM CST

How to Craft Killer Briefs

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11:00 AM CST

Strategies to Safeguard Your Brand and Navigate Misinformation

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11:50 AM CST

Lessons from Cinema for Advertising in the Transmedia Content Era

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12:40 PM CST

Breaking the Mold: Rethinking Traditional Sectors

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3:10 PM CST

Behind the Scenes: La Estrategia del Día - Bloomberg Línea.

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4:00 PM CST

EL CEO: The most popular business media platform in Latin America.

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4:50 PM CST

Together to conquer: How to succeed in the U.S. market

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5:40 PM CST

Antipanel: creative agencies, hot or not?

Innovation Stage

Streaming & CTV
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10:20 AM CST

The Evolution of Branded Content for the Digital Era

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11:10 AM CST

Ads, Fandom, Action: The Next Episode with Netflix Ads

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12:00 PM CST

Perfect Synergy: Organic Collaboration Between Talent and Brand

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12:50 PM CST

Logrand Case: The Power of pDOOH, Addressable TV, Audio Ads & Rich Media

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2:30 PM CST

Unlocking Brand Potential for Trident: The Kings League on Twitch

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3:20 PM CST

Unlocking the Power of Seamless Streaming Through an Integrated Stack

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4:10 PM CST

TVs right to win with Connected TV (CTV) and Streaming

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5:00 PM CST

Consumer Evolution: Streaming, Metrics, and the Future of CTV

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5:50 PM CST

How Brands Can Own the Streamer’s Journey in a Fragmented Market

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6:40 PM CST

Building Experiential Marketing

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10:00 AM CST

Ad Game

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1:30 PM CST

Ad Game

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3:30 PM CST

Ad Game

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6:00 PM CST

FIAP - Festival Iberoamericano de la Creatividad

Digital Advertising
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Consumer Centricity: The New Engine Driving Business

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IAB Latam - IAB Mixx Awards

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IAB: Key Insights into Digital Investment and Media Mix in Latin America

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Brands and Agencies Meet Up

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A Creative Approach: Winning Awards & Influencing People

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The Future of Media

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How to Understand a Generation That Doesn’t Understand Itself?

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1:30 PM CST

Samsung Ads Mexico | Leading Connections

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7:00 PM CST

VIP Dinner, Presented by IBM

7:00 PM CST

VIP Dinner, Presented by Globant GUT

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