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How to Understand a Generation That Doesn’t Understand Itself?

In this session...

Trends are much shorter, fashions more diverse, and it seems that the less people understand something, the more popular it becomes. How do we keep up with new generations?

In today’s fast-paced world, trends come and go quicker than ever, and fashions are more varied and unpredictable. It seems that the less people understand something, the more popular it becomes. This raises a crucial question: how do we keep up with the rapid shifts in tastes and preferences, especially as new generations continuously redefine what's "in"? Understanding the evolving dynamics between technology, culture, and societal changes is key to bridging the gap between generations and staying relevant in an era of constant change and innovation. View Less

What You'll Learn from This Session...

  1. Trends and fashions are becoming more fleeting and difficult to follow, presenting the challenge of staying in sync with new generations.
  2. Understanding the relationship between technology, culture, and social changes is essential for bridging the generational gap and adapting to a constantly evolving environment.
  3. The ability to adapt and comprehend new dynamics is key to remaining relevant in a world driven by innovation and the constant evolution of tastes and preferences.

Presented with


Speakers

Arturo Elízaga Bores Head of Business Development & Brand Partnerships Pragmático Media
David Simon Alva Founder & CEO Pragmático Media

Event Details

Event Type Session