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The Path to Sustainable Success in Programmatic Campaigns

In this session...

Let's explore together how to achieve effective and long-lasting advertising strategies.
The key lies in the perfect integration of a tech partner, a committed advertiser, and a visionary agency.
Together, we will share our formula for obtaining results that stand the test of time.

What You'll Learn from This Session...

  1. programmatic
  2. DSP
  3. DCO
  4. Always on campaigns
  5. Retail Media

Presented with


Speakers

Gabriel Richaud CEO IAB México
Bernardo Toca México Country Manager Groovinads
Rodrigo Zedillo Digital Marketing Director El Palacio de Hierro
Marine Garmrouguian Head of Digital & Integration Havas Media Group

Event Details

Event Type Session