Cristina Galan

Cristina Galán is the Country Manager for Mexico at SAMY Alliance, the global marketing agency with a social-first DNA, specializing in comprehensive communication, digital marketing, and social media services. In her role as Country Manager, Galán leads an ambitious growth project aimed at positioning SAMY Alliance as the largest independent agency in Mexico.

Galán has extensive experience in the industry, having led teams and projects across various regions for major agencies and brands. Prior to joining SAMY Alliance, she served as CEO of Mindshare for Latin America and the Caribbean, and before that, she was the Managing Director of Havas Media Mexico. Additionally, she has been part of the Board of Directors of IAB Mexico and AVE.