In this session...

Discover how in-game advertising through COMBO!, Gameloft for brands' in-game ad network, can transform your marketing strategy. We'll explore how audience targeting, playable ads, and immersive in-game experiences are revolutionizing the way brands connect with consumers. Plus, we'll provide you with key tools to help your brand stand out in today’s competitive digital landscape. Get ready to unlock the power of gaming and take your brand to the next level!

In 2022, Gameloft for brands launched COMBO!, the In-game Advertising Network. This innovative platform connects with 1 billion gamers across the globe, accounting for one-third of the global gaming population, encompassing all age groups. It offers an unparalleled selection of games from leading publishers, accessible on every gaming platform.

Boasting over two decades of expertise in game development, Gameloft excels in offering cutting-edge and highly effective in-game advertising formats. During our presentation, we'll explore why gaming is an optimal space for brand integration, discuss the advantages of engagement generated in this environment for brands, and illustrate how our tailored advertising solutions in gaming can achieve remarkable outcomes. We're eager to unveil our insights into the transformative role of gaming in forging powerful connections between brands and their target audiences. View Less

What You'll Learn from This Session...

  1. Creativity and innovation are key to brand success in gaming
  2. Playable ads and personalized experiences are vital tools to drive long-term brand loyalty and growth in the digital landscape.
  3. COMBO! is the ultimate solutions for brands wanted to engage their audience efficiently through gaming

Presented with


Speakers

Jean Saltarin Managing Director LATAM Gameloft for brands
José María Cerrillo Regional Head of Adsales & Business Development - LATAM Gameloft for brands

Event Details

Event Type Session