Luis Mendizabal
Luis Mendizabal is a marketing professional with over 13 years of experience leading teams and promoting brands from an integrated perspective. He is currently the CEO and founder of Teker, a company specializing in CX, focused on improving the consumer experience for companies in the region. He has consolidated himself as a digital leader in the top media groups, working with renowned brands such as BBVA, Heineken, Liverpool, Walmart, and Meta, among others, driving innovative strategies in marketing, data, and technology to generate sustainable growth and enhance customer satisfaction.