In this session...
Yes, there are several of us, but this isn’t a panel. This is a social experiment where experts are measured against the opinions of users. If the true weakness of marketing lies in the marketers themselves, now more than ever we need to listen to the generations that dominate the internet in order to create campaigns that are free of cringe, digital dopamine, and authentic content.
What You'll Learn from This Session...
- The Age of Cringe: Don’t fake it just to fit in— not every trend is made for you. Know what works and what doesn’t.
- The user leads, and the marketer listens and follows through.
- Digital Dopamine: Creating content that triggers dopamine is key to not getting lost in the endless scroll.
