Patricia Ramella

With over a decade of media industry experience, I proudly lead Paramount's Marketing, Social Media, and Digital initiatives. Crafting forward-thinking strategies, I shape the trajectory of MTVE's renowned brands across the Americas, including MTV, Comedy Central, Paramount Network, BET, and Smithsonian Channel.

In my actual role, I drive innovative approaches that captivate audiences, nurture loyalty, and fuel brand growth. Rooted in data-driven insights, my strategic vision maximizes content impact while ensuring a strong return on investment. Collaborating closely with key stakeholders, including the C-suite, content strategy, sales, and media relations, I harmonize efforts to uphold the highest standards of performance and quality.

Beyond strategy, I take pride in leading a diverse, talented team dedicated to delivering immersive audience experiences. Together, we're passionate about staying ahead of the curve in the ever-evolving media landscape.