As Marketing Director for Intel in Latin America, Vanessa leads a team focused on Mexico, Colombia, Peru, Chile and Argentina. Her work covers the management of corporate brands, support for sales tools, the development of product launch programs and the evaluation of potential markets in the region. Since 2008, she has held various roles at Intel, both in Mexico and Argentina, where she has promoted key initiatives. Vanessa has a Bachelor's degree in Administration from the Metropolitan Autonomous University and a Master's degree in Marketing from King's College London. Her career reflects solid experience in the technology industry and in the field of marketing.