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Consumer Evolution: Streaming, Metrics, and the Future of CTV
In this interview between Karla and Santiago, we will explore the evolution of the new consumer and the streaming consumption revolution. The conversation will delve into how metrics and data are transforming CTV advertising.
In an environment where media consumption has changed radically, Samsung Ads Mexico brings this conversation with the unique opportunity to explore the evolution of the new consumer.
-How are brands adapting their strategies?
-How to reach more segmented and demanding audiences?
-What technologies shape the future of content?
-How are metrics and data redefining the way success is measured in the digital ecosystem?
Join this Samsung Ads Mexico talk to discover how the future of entertainment and advertising is being transformed by streaming and CTV, and what you need to know to stay at the forefront of this revolution.
In an environment where media consumption has changed radically, Samsung Ads Mexico brings this conversation with the unique opportunity to explore the evolution of the new consumer.
-How are brands adapting their strategies?
-How to reach more segmented and demanding audiences?
-What technologies shape the future of content?
-How are metrics and data redefining the way success is measured in the digital ecosystem?
Join this Samsung Ads Mexico talk to discover how the future of entertainment and advertising is being transformed by streaming and CTV, and what you need to know to stay at the forefront of this revolution.
Speakers
Key Takeaways
- Consumer Evolution
- Streaming & CTV
- Data & Metrics
- The Future of CTV
Presented by
